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Back to: News Room | More from 2023
May 31st, 2023

DOWNTOWN MOMENTUM

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We are thrilled to highlight our latest downtown developments happening in the heart of our beloved city. As Downtown Baton Rouge continues to flourish and evolve, there are several notable projects and initiatives taking center stage including: Placid Refinery, the Residences at Rivermark, HNTB Corporation, 263 Third Street, the Heron II, the Queen Baton Rouge, and the Origin Hotel.

As we witness these developments unfolding, it's evident that our downtown continues to transform to make our city a premier destination to live, work, and play. Stay tuned for future updates as we continue to keep you informed about the exciting progress.

Stay tuned for future newsletters as we continue to keep you informed about the exciting progress happening in our city!

Placid Refinery

We're delighted to highlight the expansion plans of Placid Refinery, a key player in the energy sector. Port Allen-based Placid Refining Company has purchased the 402 North 4th Street office building and parking lot in Downtown Baton Rouge for nearly $4.8 million. The refinery is set to undergo a significant upgrade, aimed at enhancing its capacity and technological capabilities.

Image: Placid Refining Company, LLC | 402 N 4th St, Baton Rouge, LA 70802

The company expects to create 20 new direct jobs, and retain all 215 current positions at the Port Allen facility. The Louisiana Economic Development estimates the project will result in 88 new indirect jobs, for a total of 108 new jobs in the Capital Region. This expansion not only solidifies Baton Rouge's position as an important hub for the oil and gas industry but also promises job creation and economic growth for our community.


The Residences at Rivermark - Rivermark Centre

The Rivermark Centre is in the heart of Downtown Baton Rouge's central business district. The iconic Rivermark Centre has undergone an exciting transformation, breathing new life into this renowned building. The revitalization efforts included a mix of retail spaces, restaurants, offices, and recreational facilities.

Image: Rivermark Centre | 451 Florida St, Baton Rouge, LA 70801

This project aimed to enhance the vibrancy of Downtown Baton Rouge, providing residents and visitors with an enriched experience in this beautifully reimagined space. This 21 story iconic building is within walking distance of local and state government offices, the Louisiana State Capitol, and many of Baton Rouge's finest restaurants as well as everything Baton Rouge’s Downtown CBD has to offer! Below are photos of the newly renovated interior of the building and luxury living opportunities.

Image: The Residences at Rivermark Interior Photos


HNTB Corporation

HNTB, a renowned infrastructure solutions provider and national engineering firm, is moving its Baton Rouge offices from Perkins Rowe into the II Rivermark Centre building.

Image: HNTB Office Space

HNTB has embarked on various innovative projects within Baton Rouge and their expertise in engineering and urban planning will continue to contribute to our city’s progress.


263 Third Street

Located at 263 Third Street in Downtown Baton Rouge, this stunning and modern commercial property has potential to become a sought-after location for businesses. The property, which boasts an impressive 48,000 square feet of prime space, was recently listed for lease.

Image: 263 Third Street Exterior Rendering by Latter & Blum

The property's prime location is just one of the many factors that make it a unique opportunity. 263 Third Street is situated in the heart of Downtown Baton Rouge, which makes it an ideal location for a wide range of businesses. The property's impressive size and layout make it an ideal choice for businesses of all types. With ample space for parking and easy access to major highways and transportation routes, the property is also well-suited for businesses that require a high volume of foot traffic.

Image: Concept renderings and images of a restaurant concept located inside the 263 Third Street building


The Heron II

The much-anticipated "Heron II" development project is underway at the approved demolition site of 617 North Boulevard, promising another addition to DTBR's modern urban living experience. Similar to the Heron I Downtown, this mixed-use complex will incorporate residential units, retail spaces, and recreational areas, all designed with community in mind.

Image: Heron II Planned Lot | 617 North Blvd, Baton Rouge, LA 70802

Heron II reflects DTBR's commitment to creating an inclusive downtown neighborhood that nurtures a high quality of life for its residents. Located in the heart of Downtown Baton Rouge, the new building positions residents in the center of urban life with quick access to the Downtown Greenway and our other green spaces.

Image: Current Heron I Downtown Building
Image: Current 617 North Boulevard Building (Approved for demolition)


The Queen Baton Rouge

This fall, Hollywood Casino will change its name to The Queen Baton Rouge. The casino will also continue to evolve and adapt to meet the changing needs and preferences of its patrons, as well as relocating its operation landside following legislature approval.

Image: The Queen Baton Rouge Exterior Rendering | 1717 River Rd, Baton Rouge, LA 70802

The management has invested in renovations and upgrades to enhance the overall experience, ensuring that the Queen Baton Rouge Casino remains a top-notch entertainment destination. The establishment has also supported local organizations, events, and philanthropic endeavors, contributing to the well-being and development of the Baton Rouge community.

Image: The Queen Baton Rouge Interior Bar and Casino Rendering


The Origin Hotel

The Origin Hotel is slated to open in 2023 and will contain approximately ninety-one rooms.

Image: The Origin Hotel Rendering | 101 Saint Ferdinand Street Baton Rouge Louisiana 70802

The hotel sits on North Boulevard near the 19th JDC and is undergoing a renovation. Through modern interior design and amenities, the Origin Hotel will bring a contemporary touch to a classic building that dates back to 1956 and was likely the first drive-through bank in the state. The hotel will also have three top-floor suites overlooking canopies of oak trees on the Downtown Greenway.

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